What is The Principal London really like?

You remember my best amigo Smithers the Pug, right? He’s no service dog, or sheepdog herding livestock to help a farmer make his living, but he is a hard-working pup all the same. Well, of sorts… The Principal London recently invited Smithers, and his humans to stay at their beautiful, dog-friendly, five-star hotel in Bloomsbury. […]

Read more
What is LUMA Concept Hotel London really like?
Jet Set with Jas

Too often in life we over complicate things creating stress and unnecessary angst. What if there was a unique travel concept that stripped away what you didn’t need, to enhance what you did need, creating a simplified comfortable and memorable stay – or even a “naked” stay as LUMA Concept Hotel London likes to call […]

Read more